Ar examples

It all started years ago…

The e.f. marketing group has been working with QR codes for over 15 years.  As one of the original adopters in the United States, we began to teach companies how to correctly use QR codes in their marketing campaigns.

Previously, in order to use Augmented Reality, an app was required to be downloaded, thus creating an extra step for the end user.  This would deter most consumers from ever seeing what the QR code did, and thus the entire marketing campaign was never seen.

Today, we have been working with a long-time partner to use QR codes to allow an experience without having to download an app.  We now have the ability to allow the end user to scan the custom QR code, and create a one-of-a-kind experience using Augmented Reality without having to spend the time downloading an app.

Our clients, can now have their end user scan, and see in real time an experience created just for them.  Using our technology also allows us to change the messaging the end user sees based on location.  We can show a message if someone is scanning in Florida vs someone scanning in Maine. 

Most important, is the tracking and reporting that is available after.  We are able to know the age, gender, interests and location using Google Analytics.  Using this data, we are able to tweak the messaging during the campaign based on who is scanning.  We help transform the way you market and interact with your customers by implementing augmented reality. Contact us to get started!